Digital Marketing
Grow brands online with SEO, social media, ads and campaign analytics.
- 4 Months
- 5 modules
- 3 projects
- Certificate
Alfrah CognixDigitalMarketing
Grow brands online
About the program
Learn to grow brands online. You will plan campaigns across search, social media and email, run ads, and measure results with analytics, using the tools marketers rely on every day.
What you will learn
- Plan a digital marketing strategy
- Improve rankings with SEO
- Grow brands on social media
- Run Google and Meta ad campaigns
- Create content that converts
- Measure results with analytics
Who it is for
- Students from any stream, including BBA, BCom and BA
- Graduates aiming for marketing roles
- Business owners and freelancers
Prerequisites
- Basic computer and internet skills
- No marketing experience needed
Curriculum
5 modules · 20 topics · built around hands-on practice
- Digital marketing landscape
- Audience and personas
- Marketing funnel
- Website basics
Tools and technologies
Projects you will build
Brand social strategy
A one-month content calendar for a real brand.
SEO audit
Audit a website and recommend improvements.
Ad campaign plan
Plan, budget and report on a sample ad campaign.
Where this program can take you
Ask a counsellor about the roles this program prepares you for, and how to plan your next steps.
Frequently asked questions
Students from any stream, including BBA, BCom and BA. Graduates aiming for marketing roles. Business owners and freelancers. A counsellor can help you check if it is the right fit.
Basic computer and internet skills. No marketing experience needed. The program starts from the fundamentals and builds up step by step.
The program runs for 4 months and covers 5 modules with 20 topics and 3 hands-on projects.
Yes. You receive a course completion certificate after finishing the program requirements and projects.
Fees depend on the batch and mode you choose. Send an enquiry and a counsellor will share current fees, EMI options and any scholarships.
A counsellor usually calls you within 24 hours on working days to understand your goals, answer questions and share upcoming batch dates.
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Send us a message and a counsellor will get back to you with the right program and batch details.